Atmosphere Mourners gather for the funeral of pitchman Billy Mays at St. Mary's Church McKees Rocks, Pennsylvania - 03.07.09

Mourners attending visitation for pitchman Billy Mays walk past a sign at the funeral home in his hometown, the Pittsburgh suburb of McKees Rocks, Pa., Thursday, July 2, 2009. (AP Photo/Keith Srakocic)

MCKEES ROCKS, PA - JULY 2: Mourners pay respects to pitchman Billy Mays at Musmanno Funeral Home July 2, 2009 in McKees Rocks outside Pittsburgh, Pennsylvania. Mays died June 28 from an apparent heart attack. (Photo by Jeff Swensen/Getty Images ...